俞蘋

副教授
專業領域
新媒體與社群媒體 / 中介人際傳播 / 民意與政治傳播
聯絡方式

分機: 58725
研究室: HK219B
信箱: rpyu@nycu.edu.tw

學歷
  • 2015 美國密西根大學安娜堡校區傳播學系博士
  • 2008 美國密西根大學安娜堡校區資訊學院碩士
  • 2003 國立政治大學新聞學系學士
經歷
  • 2015-2016 博士後研究員,國立政治大學傳播學院
著作、計劃案與榮譽

【著作】

期刊論文 

  • Yu, R. P., & Lai, C. -H. (in press). Linking Facebook user types with civic participation: From a communication infrastructure perspective. Social Science Computer Review. [SSCI]
  • Yu, R. P. (2020). How types of Facebook users approach news verification in the mobile media age: Insights from the dual-information-processing model. Mass Communication and Society. [SSCI]
  • Yu, R. P. (2020). Use of messaging apps and social network sites among older adults: A mixed-method study. International Journal of Communication, 14, 4453-4473. [SSCI]
  • Lai, C. -H., Yu, R. P., & Chen, Y. C. (2020). Examining government dialogic orientation in social media strategies, outcomes, and perceived effectiveness: A mixed-methods approach. International Journal of Strategic Communication, 14(3), 139-159.
  • 俞蘋(2019)。〈有心或無意?:社群媒體上的新聞與政治資訊使用〉,《中華傳播學刊》,36:39-79。[TSSCI]
  • 俞蘋(2019)。〈健康與傳播理論觀點:食品安全資訊接收管道、 風險認知與感知、資訊分享管道與預防措施間的模型建構〉,《新聞學研究》,138:75-131。[TSSCI]
  • Yu, R. P., & Oh, Y. W. (2018). Social media and expressive citizenship: Understanding the relationships between social and entertainment expression on Facebook and political participation. Telematics and Informatics, 35(8), 2299-2311. [SSCI]
  • Yu, R. P., Ellison, N. B., & Lampe, C. (2018). Facebook use and its role in shaping access to social benefits among older adults. Journal of Broadcasting & Electronic Media62(1), 71-90. [SSCI]
  • Yu, R. P. (2016). The relationship between passive and active non-political social media use and political expression on Facebook and Twitter. Computers in Human Behavior58, 413-420. [SSCI]
  • Yu, R. P., Ellison, N. B., McCammon, R. J., & Langa, K. M. (2016). Mapping the two levels of digital divide: Internet access and social network site adoption among older adults in the USA. Information, Communication & Society19(10), 1445-1464. [SSCI]
  • Yu, R. P., McCammon, R. J., Ellison, N. B.,& Langa, K. M. (2016).The relationships that matter: social network site use and social wellbeing among older adults in the United States of America. Ageing & Society36(9), 1826-1852. [SSCI]

其他

  • Ellison, N. B.、俞蘋(2019)。〈回顧與展望:社群媒體研究的挑戰與機會〉,《資訊社會研究》,37:1-12。
  • 俞蘋編(2018)。《貓頭鷹的故鄉獅潭》。新竹:國立交通大學客家文化學院。

【榮譽】

論文

  • 2019 Third Place Faculty Paper Award from the Political Communication Interest Group, Association for Education in Journalism and Mass Communication (AEJMC)
  • 2015 Top Student Paper Award from the Political Communication Interest Group, Association for Education in Journalism and Mass Communication (AEJMC)
  • 2013 Top Student Paper Award from the Political Communication Division, National Communication Association (NCA)
  • 2010 Naomi C. Turner Prize (Top Student Paper Award), World Association for Public Opinion Research (WAPOR)

其他

  • 2016-2019 延攬特殊優秀人才獎勵(Recruiting Outstanding Scholars Award), 科技部 (The Ministry of Science and Technology)
  • 2012-2013 留學獎學金 (Study Abroad Scholarship), 教育部 (The Ministry of Education)

【研究計畫】

  • 2019-2022 強化螺旋?:由生命歷程看社群媒體時代的新聞使用面向、成因與影響,科技部(計畫主持人)。
  • 2018-2019 新新聞時代:社群媒體上的新聞使用與影響,科技部(計畫主持人)。
  • 2017-2018 社群媒體使用日益「年長」:中老年人使用臉書與Line的動機與模式,科技部(計畫主持人)。
  • 2016-2017 平日表達型與接收型社群媒體使用的政治意涵,科技部(計畫主持人)。